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SMPL CRM · the flagship

Run your whole business from one place.

From the first call to the final invoice: leads, quotes, crews and cash, shaped to your trade and simple enough that your crew actually uses it.

Book a 45-min demoSee pricing
Win workRun jobsGet paidYour appYour agent

Win work

Answer faster and follow up without thinking about it.

One pipeline for every lead

Website, Facebook, Google, door knocks and referrals all land in one board.

Follow-ups that send themselves

Texts and emails go out on time, so no lead goes cold.

Proposals with options

Good, better, best, with financing shown and e-signature built in.

Door-to-door map

Pins, territories and a leaderboard for canvassing teams.

Run jobs

Everyone knows what’s happening, without the group chat.

Job tabs for your trade

Bin orders, permits, colour schedules, cut lists. Whatever your jobs need.

Calendar that syncs with Google

Estimates and crews on one calendar, in sync both ways.

Material and labour orders

Send purchase orders to suppliers and subs, e-signed and tracked.

Team chat and client texting

Every message attached to the right job.

Get paid

Less chasing, cleaner books.

Invoices and online payments

Card and bank payments, deposits and reminders.

QuickBooks sync

Customers, invoices and payments flow to your books.

Know your numbers

Revenue, margins and what each marketing channel brings in.

Reviews on autopilot

A review request after every finished job.

Your app

Your name on every phone.

Your logo, your colours

Your team installs your company’s app, not ours.

Built for the field

Photos, notes and job details in one tap, on any phone.

Crew and subcontractor access

Crews see their jobs and nothing they shouldn’t.

Your agent

Your own AI, trained on your business.

Change the CRM by asking

New tabs, stages, fields and colours in plain English. You approve every change.

Answers about your business

“Which jobs are waiting on permits?” Ask and get the list.

Drafts the busywork

Follow-up emails, job notes and summaries, ready for you to send.

Shaped to you

Every business is different. Your CRM should be too.

Start from a template, then tell your agent what to change. Colours, tabs, stages and fields all change in plain English, and nothing goes live until you say so.

See the templates
Your SMPL agentYou approve every change
  • You: Add a “Permit” tab to every fence job with the permit number and inspection date.

  • Agent: Done. Fence jobs now have a Permit tab with Permit # and Inspection date. Want a reminder 2 days before each inspection?

  • You: Yes please

  • Agent: Reminder set. Your crew lead gets a text 2 days before every inspection.

app.smplcontracting.com/pipeline
PipelineRoofing template

New lead · 4

Hail claim · Oak St

$18,400

Fence · Birch Rd

$6,250

Jackie booked

Estimate · 3

Re-roof · Pine Ave

$22,900

Deck · Elm Ct

$14,800

Sold · 6

HNP-112

Bin ordered

HNP-113

Crew Tue

Estimate bookedby Jackie at 9:14 PM
Agent added “Bin Order” tab

Works with the tools you already use

Built-in connections, plus we set up the rest for you during onboarding.

  • QuickBooks
  • Google Calendar & Gmail
  • Stripe
  • Facebook Lead Ads
  • EagleView
  • GAF QuickMeasure
  • CompanyCam
  • Zapier

See your CRM built live.

45 minutes with Josh. Your trade, your stages, your logo, ready to try before you decide.

Book a 45-min demoSee pricing
smpl.

Turbocharging contracting businesses

Software, automation and AI that give contractors their time back.

Book a demojosh@smplcontracting.com

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